Archive for April 2009



The Stimulus Package: What Impact on B-to-B?

Friday, April 24th, 2009

The American Recovery and Reinvestment Act of 2009 could prove a lifeline for some businesses in this grim economy. The Act includes $787 billion in spending and tax cuts over the next two years.  Businesses are wondering how they can capture their share of this windfall. In a recent B2B Magazine article executives noted that they   »more...

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How Are Best-in-Class Sales Organizations Responding to Today’s Challenges?

Tuesday, April 21st, 2009

A recent Aberdeen Group research paper, Sales Intelligence: The Secret to Sales Nirvana, points to some key findings that reveal how “best-in-class” sales organizations* achieve above-average results–even as budgets shrink and sales cycles stretch out.  Economic Challenges No Surprise, But Lead Quality Trumps Lead Quantity  What is pressuring sales leaders, and what actions are they taking in   »more...

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Are you Adding Value or Noise?

Tuesday, April 21st, 2009

Marc Strohlein, an analyst at Outsell, proposed an interesting value model for web content .  He proposed that unlike most value chains, the web ecosystem has a de-value chain with the most valuable contributions taking place at the front of the value chain and the “snarks” at the tail end.  His model consists of the   »more...

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